Volume 92 Issue 4
Inside this Issue

In the Spotlight
Member Recognitions
Classifieds
News Flash
Across our Desk...
Welcome New Members
Renewing Members
Calendar
  Community Events
  Chamber Meetings
Contact Us
Photo Album

Promo Quick Links

GreenLawn Celebrates 40 years!
New Port Huron Town Hall Series
Rodan & Fields
Leadership Blue Water 2009
Funny Business: 5/14/09
Speed Networking: 4/30/09
Downtown Port Huron Incentives
State of Healthcare: 5/6/09
Business Education: 5/7/09
Stretch your Advertising Budget
Emergency Response Guidelines

Chamber Launches Site to Promote Regional Businesses

It is easy to understand why many families in the Blue Water Area are cutting back and are making their purchases more intentional. To maintain the growth of the regional economy, area residents are trying to keep their dollars in the community by shopping in our region.

Today, families don’t need to leave the Blue Water area to find everything on their shopping lists. With a wide variety of retailers, restaurants and professional service providers, residents can find everything they want in the Blue Water region which stretches from the Thumb to the Bay and from Capac to across the bridge into Sarnia.

While the Chamber sees bright spots and signs of recovery in the near future, it’s also clear that businesses need support immediately and the Blue Water Area Chamber of Commerce is answering the call to action.

The Chamber is offering member businesses free e-coupons on www.BlueWaterChamber.com. Tied into the e-coupon program is a public awareness campaign that is designed to promote regional businesses. The Buy in the Blue campaign encourages residents to purchase goods and services in our region. A special web site, www.BuyintheBlue.biz, links directly to the e-coupons at www.BlueWaterChamber.com, and includes other information area buyers are seeking. The site also links to the regional Chamber web sites and includes information on thousands of businesses. People can also download printable versions of the 2009 Blue Water Regional Chamber Directory and the Sarnia Lambton Chamber Directory.

The Chamber has developed a plan to collaborate with member media partners including a public awareness campaign encouraging residents to support regional businesses, thereby helping improve the economy.

“This program is designed to boost consumer confidence in our area,” said Chamber President/CEO Vickie Ledsworth. “The goal is to spread good news about the variety, keep business in the region, and bring more business to the Blue Water area while supporting member businesses,” she added.

“Buy in the Blue encourages people to discover business in our Blue Water region.” said Councilman and Chamber Chairman Marty Doorn, “There are new and unique businesses popping up in all of the area communities. We have a lot to offer on the Eastern Shores of Michigan and across the Bridge into Sarnia.”

For more information on e-coupons and the Buy in the Blue campaign, contact the Blue Water Area Chamber of Commerce at (810) 985-7101 or info@bluewaterchamber.com.

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Board of Directors

2009 Officers


Martin Doorn, Chairperson
WGRT

Doug Dolph, Chair Elect
Physician Healthcare Network

Michelle Myrick, Treasurer
E & A Credit Union

Ed Brooks, Officer
Huron Automatic Screw Co.

Rick Dionne, Officer
Earl Smith Distributing

Rich Seim, Officer
Michigan Petroleum Technologies

Vickie Ledsworth, Secretary
Blue Water Area Chamber

2009 Directors

Ernie Albert
Kerr Albert Office Supply

Dan DeGrow
St. Clair County RESA

Timothy Dowd
The Times Herald

Chris Fulks
St. Joseph Mercy Hospital

Michael Glenn
Oppenheimer & Co., Inc.

Dr. Connie Harrison
Baker College of Port Huron

Al Jones
Comfort Keepers Home Care

Norm Krol
GNK Enterprises

John Liston
Port Huron Hospital

Paul Lydy
Eastern Michigan Bank

Michelle Mueller
St. Clair County Community College

Rob Patterson
Mid-West Appraisal Co.

Marc Reno
Bauer-Reno & Assoc. Real Estate

Katherine Walker, Ex-Officio
Sarnia Lambton Chamber

In the Spotlight: Blue Water Area Convention and Visitors Bureau Receives Inagural Governor's Award for Innovative Tourism Collaboration

"How unique, that the award is in the shape of a light bulb," said Marci Fogal after receiving the prestigious Governor's Award for Innovative Tourism Collaboration last week. Yes, Thomas Edison would have been proud of the large collaborative effort which created “Discover the Blue”.

This is a new state award and recognized our joint efforts as the best example of tourism collaboration throughout Michigan last year! Many organizations are contributors to this growing regional campaign, including the Blue Water Convention & Visitor’s Bureau, Community Foundation of St. Clair County, Acheson Foundation, Port Huron DDA, Lexington DDA, St. Clair DDA and Chamber, Marine City Chamber and the Blue Water Area Chamber.

The Blue Water Area Chamber of Commerce supported the program with a $5,000 contribution in 2008 and a $4,300 contribution from the Community Benefit Fund in 2009.

Of the many discoveries that Thomas Edison is known for, nothing tops the tenacity that it took to "apply the principles of large teamwork to the process of invention." (Wiki) Teamwork! For that he would be proud. And for that we can all see a light at the end of the tunnel. The Chamber congratulates the staff and partners of the Blue Water Convention & Visitors Bureau!


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Contact Us
Blue Water Area Chamber of Commerce
512 McMorran Blvd.
Port Huron, MI 48060
(810) 985-7101
(810) 985-7311 fax
info@bluewaterchamber.com
www.bluewaterchamber.com


Chamber Staff
Vickie Ledsworth
President & CEO
Amanda Will
Director of Sales & Marketing
Kelli Plater
Administrative Information Technology Coordinator

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Thank you
Renewing Members!

Best Western

Blue Water Center for Independent Living

Blue Water Oncology

Colonial Management

Crawford Door Company of St. Clair County

Duraclean by Bacheller

Family Eye Care & Contact Lens Center

Fletcher Fealko Shoudy & Moeller, PC

Frohm Kelley Butler & Ryan PC

Hanson Pro Music, LLC

Kelly Services

Kevin B. Carolan, DDS

Kris Overly, DDS

Lexington Business Association

Mancino's Pizza & Grinders

Molinaro Financial Services

Port Huron Hospital

Port Huron Office Center, LLC

Prime Office Technology

Ready.Set.Mail., LLC

Sea Hawk Sailing School & SailTime Port Sanilac

Special Pet Care Services

St. Clair County Michigan Works!

St. Joseph Mercy Hospital

Studio 1219

WGRT

Wilsons Rubber Stamps

YMCA of the Blue Water Area

Welcome
New Members!

Blue Water Senior Options, LLC

Insulation Plus, LLC

Nikkii's Travel & Cruises

Rainbow International of St. Clair County

The Thespis Group

Member Recognitions

The Port Huron Office Center Celebrates It's 40th Year!

Downtown's tallest office building is celebrating 40 years leasing quality office space to a roster of great tenants. Mr. William Johnson, currently owns the building and was one of the original 16 owners. Built as an urban renewal project in the 1960's, the building was the first of its kind in our area. It was designed by Richard Cogley who designed the Municipal Office Center and it's first tenant was The People's Bank. It was an exciting project - quality office space in the center of town with it's own parking, 3 elevators and nightly maintenance. It's a concept that still works very well today. At that time the building was known as The People's Bank Building, after several monikers the building is now The Port Huron Office Center.

The Fogcutter Restaurant continues to thrive and is the largest tenant. In recent years the Main Lobby and Entrance have undergone a transformation, into granite and steel, updating the look with top quality materials. Their most recent tenant additions have been the Timothy Lozen Law Office, Damman VanDrew Attorneys and Counselors, Bay Brokerage USA, Aaron Richard Insurance, Gerry Mason Law Offices, MetroPCS and the Common Cents Group. A new website has been developed - www.porthuronofficecenter.com, and they have recently purchased an additional 44 space parking lot from the City of Port Huron, to insure ample tenant & guest parking.

Mr. Johnson's philosophy is "to provide quality, professional office space while investing in our community". That premise still stands today as we celebrate our 40th year.

Candace Miller Presented with the U.S. Chamber's Spirit of Enterprise Award

On March 27, the U.S. Chamber of Commerce honored Representative Candice S. Miller (R-MI-10) with the Spirit of Enterprise Award for her support of pro-growth legislation during the second session of the 110th Congress.

Eligibility for the award is based on how members of Congress vote on key business issues. Those members of Congress who support the Chamber’s position on at least 70% of those votes receive the Spirit of Enterprise Award.

According to the scorecard, Representative Miller maintained a 78% rating with the Chamber this year and collectively holds a 93% ranking during her tenure in Congress.

The U.S. Chamber is the world’s largest business federation representing more than 3 million businesses of every size, sector, and region.

Names in the News

David Brandt, Chief Financial Officer for E & A Credit Union, has been accepted into the 2009 class of Leadership Michigan. Brandt was one of 28 professionals from across the state to be accepted into the 21-year old leadership development program, which is part of the Michigan Chamber Foundation. Brandt has been active the the Blue Water Area Chamber of Commerce. Congratulations Mr. Brandt!

Port Huron Hospital's Women's Wellness Place has been recognized by the American College of Radiology as a Breast Imaging Center of Excellence. The hospital is one of only 10 accredited mammography providers int he state to earn the recognition!

The Arc of St. Clair County recently held its 22nd Annual Recognition Night "Each Path is a Life Journey". Each year The Arc recognizes local businesses, volunteers, and mental health professionals for their support as well as staff and men and women of The Arc. Several awards were given to deserving volunteers. Read full article here.

Gerry's Distributing Co. in Port Huron was named the 2008 Miller Distributor of the Year. The company was at the top of its tier of 11 other Michigan distributors for 2008 sales performance, audit scores and Miller incentives. Congratulations to long-standing Chamber member, Gerry's Distributing!

Chamber Member Classifieds
Downtown Office Space Available:
1,000 sq feet of office space located on Huron Avenue in downtown Port Huron. Move-in ready and designed for up to 6 workstations, conference space, front reception desk, and handicap accessible bathroom. Plentiful parking. Perfect for insurance or real estate agency. Lease directly from neighboring business owner. Rate negotiable based on length of term. Contact the Chamber of Commerce for more details at 810-985-7101.
Sole Proprietor Office Space:
700 sq foot completely remodeled office located on Pine Grove Avenue, south of 10th Avenue in Port Huron. Office is located on the second floor and has separate entrance and bathroom. Parking available in the back of building. Lease rate negotiable based on length of term. Contact Rusty Fournier, (810) 586-481-9665.
For Sale: 1,000 sq foot bldg on Pine Grove, just north of downtown Port Huron
Maintenance free exterior, newer heating/cooling system, parking – perfect location for entrepreneur, insurance, attorney, consultant, flower shop. Building is being leased. View details in the enhanced listing.
Place Your Classfied Here
Chamber members: If you need to post a business related item, the Chamber can help. Submit up to 4 lines of text at no cost, or for an enhanced classified, we can add a link to a full page of text, photos or your web lage for only $10/month.

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MEMBER CALL TO ACTION: Chamber lobbies MDOT to recognize importance of Wadhams Road bridge reconstruction as critical to improving regional traffic flow

PORT HURON - Port Huron has numerous transportation challenges from rivers to rail to being located at the merging of two major international highway systems. This delicate system can be easily disturbed when temporary interruptions occur like an accident, border backups or other road blockages. The Blue Water Area Chamber of Commerce encourages our membership to copy this Wadhams Bridge Letter and email or mail to this list of State Legislators and MDOT Leadership.

Chamber supplies Coast Guard recruits with area business relocation packets

The Blue Water Area Chamber of Commerce has partnered with local Coast Guard officials to be the supplier of area business relocation packets for new recruits and their families. The Chamber includes our regional business directory, brochures, coupons and other promotional material supplied by its business members.

Over the past three years, on average the Chamber has provided 100 packets per year to the Coast Guard and that number is expected to increase due to the Department of Homeland Securities’ initiatives to re-examine the needs at the northern border and the expansion of the Blue Water Bridge Plaza to 22 lanes that will be fully staffed.

Currently there are 250 officers and those numbers will rise to over 300 by the end of 2009 as the Coast Guard increases air and marine units.

Coast Guard recruits spend one month in Port Huron for an initial pre-academy training and then are sent to Georgia for 17 weeks of rigorous federal law enforcement training. Once completed with law enforcement training, the recruits return to Port Huron for post academy training and to begin their positions.

Most recruits move to Port Huron permanently which is good for the area explains Chamber President, Vickie Ledsworth, “The Coast Guard invests a lot of training into their recruits to make our border community safe and they love what our area has to offer. They are paid a higher than average wage which is good for real estate, services and retail.”

Chamber members can get involved by providing staff with coupons or other discounts for the Coast Guard. Newer retail store, The Whipple Tree, in downtown Port Huron created a discount coupon especially for Coast Guard relocation packets.

If any member would like to discuss how they can participate, please contact the Chamber office, 810-985-7101.

Lights! Camera! Action! At the Blue Water Film Festival

The first annual Blue Water Film Festival, featuring the talents of aspiring filmmakers of the region, will be presented in Port Huron this fall.

Promising to be an event unlike any other in Michigan, the Blue Water Film Festival will emphasize local filmmakers, screenwriters and actors of the region which includes Michigan and across the river into Sarnia.

The Thespis Group of Port Huron is organizing the dazzling event, scheduled for the weekend of October 9-10, 2009.

Entry forms can be viewed and downloaded at the website of The Thespis Group. www.thethespisgroup.com

The Thespis Group was formed by local residents Jeffrey L. Pedue, Richard Deshon Jr. and Jeremy Stemen. They are located at 920 Pine Grove Ave., Port Huron. The Thespis Group offers classes in modeling, acting, singing and dancing. Visit their website at www.TheThespisGroup.com or call (810) 985-9223.

AT&T Reaches Major Michigan Investment Milestone; Announces Plan to Add More Than 40 New Cell Sites in 2009

DETROIT, April 1, 2009 - AT&T* announced its total capital investment exceeded $2 billion from the time the current Michigan Telecommunications Act went into effect and video franchise reform legislation was passed and signed into law in 2006, through 2008. As it continues to work to keep Michiganians connected, twork expansion plans, including investment in wireless broadband and the addition of more than 40 new cell sites throughout Michigan in 2009. Read full article here.

DHS Releases Conficker/Downadup Computer Worm Detection Tool

WASHINGTON – The U.S. Department of Homeland Security (DHS) announced today the release of a DHS-developed detection tool that can be used by the federal government, commercial vendors, state and local governments, and critical infrastructure owners and operators to scan their networks for the Conficker/Downadup computer worm. Read the full article here.


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Calendar of Events
  For detailed information about these events and for future community
events, check out the Chamber's Community Calendar


 

April 2009 Events

 

Chamber Meetings: April
After Hours Wine & Cheese
Date: Next Event: July 9, 2009
Where: The Office Lounge
When:
Executive Board Meeting
Date: April 8
Where: Chamber office
When: 3:00 pm
Ambassadors Committee Meeting
Date: April 14
Where: Maritime Center
When: noon
Finance Committee Meeting
Date: April 20
Where: Chamber office
When: 8:30 am
BbR Meeting High Fivers
Date: April 6, 20
Where: Casey's Pizza & Subs
When: Noon
Fund Development Meeting
Date: TBD
Where:
When:
Blue Water Young Professionals
Date: April 7 / April 21
Where: Chamber Office / TBD
When: 5:30 pm
Public Affairs Committee Meeting
Date: April 1
Where: Bob Evans
When: 7:30 am
Business Education Meeting
Date: April 14
Where: Chamber office
When: 9:30-10:30 am
Shameless Networkers
Date: April 7, 14, 21, 28
Where: Cici's Pizza
When: 8:00 am - 9:00 am
Chamber Board Meeting
Date: April 23
Where: Acheson CRC
When: 7:45 am

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MAY NEWSLETTER DEADLINE FOR ADVERTISING: APRIL 22

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Across Our Desk...
Tidbits and tips from e-letters, e-mails and magazines



Michigan House Votes to Raise Property Taxes!

Despite strong opposition by the Michigan Chamber of Commerce, House lawmakers on Tuesday passed House Bill 4313, a bill that would allow for the levy of billions of dollars more in property taxes by expanding the definition of allowable uses of school sinking funds.

With unemployment rising above 11%, and homeowners paying higher taxes on lower property values, this property tax increase is completely irresponsible. All of our children deserve equitable school funding, but passage of HB 4313 ensures that Michigan will return to the old inequitable system of school finance where the rich districts get richer.

School lobbyists and administrators worked overtime to convince legislators that, despite record funding, they don't have enough money. The truth is, since 1994, school enrollment is up 2% but school funding for operations is up 99% and school debt funding (like sinking funds) is up 269%! It seems logical that administrators should be able to run their districts without trying a sneak attack on taxpayer's wallets. Instead of asking taxpayers for more money, legislators should focus on real reforms; measures that will raise student achievement and ensure our schools are run efficiently and with transparency.

Thirty-five State Representatives stood up for job providers and taxpayers and voted "NO" on House Bill 4313; 74 State Representatives voted in favor of this anti-taxpayer, job-killing legislation. Following is the voting record of House lawmakers on this bill. If your State Representative is among the 35 lawmakers who voted against HB 4313, we encourage you to contact him/her and thank them for standing up for Michigan's job providers. For assistance in locating you lawmaker, visit the Michigan Chamber's online Legislative Action Center and click on "Find Your Legislator."



Three Smart Tips To Win More Business In Challenging Times


Before I share with you a few smart tips to win more business, let's quickly discuss three things I believe that everyone who reads this eletter must be on guard to protect not only within their business or organization, but more importantly with their own mindset during a recession:

One, limit the amount of news you consume each day. Most of it's doom and gloom and rarely do they focus on those who are actually doing well. Far too many people let CNN, FOX TV, NPR, their newspaper, or favorite online source for news scare them out of opportunity and plant seeds of doubt within their mind. It's like trying to drive a car with one foot on the brake and the on the gas pedal at the same time.

Two, resist the temptation to cut back on your marketing. Too many CPA's and CEO's are buying into a "play it safe" mentality with their sales and marketing. This is dumb, dumb, dumb! You can easily tell where I stand on this one.

Three, watch out for negative thinking among your industry peers. They will often try to scare you or talk you out of potential opportunities because they've bought completely into all the negativity and are often in a full cut-back mode with their sales and marketing initiatives. I'm not advocating being reckless with the checkbook, but an overly conservative marketing mentality I believe is going to put even more firms out of business when hungry, and aggressive competitors turn up the heat and pull out every trick in the book to win more business. Here's a great quote to sum up this point:

"If you're attacking, you don't get as tired as when you're chasing."

2009 is in full swing and it's time to get on the attack so let's take a quick look at three smart tips to winning more business in challenging times:

#1: Focus more marketing dollars and time with your existing customers. Let me share a well known statistic from the Small Business Administration (SBA) to prove why you should funnel more marketing communications and dollars upon those you already do business with. It costs an average of five to six times more to keep an existing customer on the books than trying to win a new one. The cost of media continues to rise and getting people's attention or Mind Capture is becoming more and more of a challenge with cold marketing.

#2: Make more offers to your current customers. Here's a BIG reason why this is a smart idea that most people never think about. An existing customer knows you and will often at least look at your marketing message or latest offer. This is a huge leg up and advantage for you. If you combine your follow up communications with useful content and offers, and use a diverse range of media such as an eletter, direct mail, phone calls, blogs and email to communicate, you'll increase the odds that customers will pay even more attention. One of the big sins in all of marketing is to become predictable and boring with your customers. Go back through and review ALL of your current communications and see what you can change or improve in 2009 to increase the chances your customers will pay even more attention to your messages.

#3: Make sure your customer service is continually improving and getting better at all levels. I'm getting more and more requests from clients to do 'mystery-shopping' for their organizations to see how the staff is treating customers and if they're capturing pertinent information on new prospects. It's often a shock to them when I report back to them how poorly their staff is doing. In a tightening economy investing in customer service and training is a smart strategy. The cost of poor service is simply way too high to tolerate and if your staff's not on board or willing to be trained I believe that they must be replaced, and the sooner the better. Here's a quote to think about that I often share with executives and business owners as it relates to employees: "Hire for attitude and train for skills".

Until next time, keep Capturing Minds and profits!




Leading in Crisis: The Speed of Trust is the sustainable economic stimulus.
LIVE 16-City Tour OR FREE Bonus Overview Conference Call


Whether you attend “Leading in Crisis” LIVE or join the free, preview conference call with Stephen, you will learn:

  • Why today's global financial crisis is a crisis of trust and confidence.
  • Why job one for leaders today is to restore confidence by getting results in a way that inspires trust.
  • Why trust is a learnable and measurable leadership skill that makes organizations more profitable, people more promotable, and relationships more energizing.
  • How trust makes the playing field exceptionally fast and will make your career and your organization thrive.
  • Why, when trust is high, the resulting dividend is like a performance multiplier, elevating and improving every dimension of your organization and your life. High trust is like a rising tide which lifts everything around it. In a company, high trust materially improves leadership, communication, collaboration, execution, innovation, strategy, engagement, partnering, and relationships with all stakeholders.
  • How 13 behaviors common to high trust leaders around the world insure your influence.
  • Why trust is the least understood, most neglected, and most underestimated possibility of our time.
  • Why high-trust individuals make more money, receive better opportunities, have more fulfilling and joyful relationships, are more likely to be promoted, and less likely to be laid off.
  • How trust fosters adaptability and flexibility in these chaotic and ambiguous times.
  • Why your personal and/or organizational brand or reputation is trust monetized.
Join Stephen in a brief, one-hour conference call on April 16th at 1:00 p.m. EDT. Click here to register.

In this engaging conversation, Stephen will preview the essence of his message from his upcoming live tour: "Leading in Crisis: The Speed of Trust is the sustainable economic stimulus."

In September 2008, Stephen M. R. Covey presented at the World Economic Forum in Beijing where leaders voted a “crisis of trust and confidence” as the #1 challenge facing organizations in 2009. Trust and confidence can be restored by learning and practicing the 13 behaviors common to high trust people around the world. Take actionable steps now that will have a powerful ripple effect in your team and ultimately your organization, and even society at large.